SAFE: Digital Transformation with speed and scale Nov 08, 2019 I Kostiantyn Polosukhin (Vice President of Strategic Account Management) Working with the Clients from various industries, we’ve observed certain challenges; a central item in their top list of business improvements. Is there a program, process or anything else that can make their organization work towards a better value that is delivered quickly, but aligned with all sections of the involved parts? Something, which would get teams aligned and silos removed? Read more
Mobile Health and Pharma: Industry-specific benefits Nov 05, 2019 I Lily Smirnova (Marketing Director) Pharma and healthcare today have arrived at a crossroads where doctors, providers and patients/customers meet and interact. Ultimately, these three entities have the same fundamental aim – better and more effective healthcare system. Digitization has enabled unified thinking within patient care. Read more
Business Intelligence and Data Visualization Nov 01, 2019 I Maksym Semerak (Database & Business Intelligence Engineer) According to SAP, businesses that fail to apply data visualization tools most often typically spend approximately nine (9) extra hours trying to spot trends, patterns, and correlations related to internal data. Read more
Insurance: Get Digital Upgrade or Disappear Oct 30, 2019 I Jan Webering (CEO at Avenga) The cake in the insurance industry is being redistributed, the order of the day is: upgrade digitally! What matters and how “digital mobilization” works in practice, is explained by Jan Webering, CEO of Avenga. Read more
Have brokers become redundant in the age of digital insurance? Oct 24, 2019 I Sascha Langfus (Insurance Expert & SVP Sales Europe) Insurance brokers are critical of the opportunities of the digital age. However, personal contact with customers is still desired. An all-clear signal. Read more
Insurtech companies: Innovation through customer proximity and technology Sep 19, 2019 I Sascha Langfus (Insurance Expert & SVP Sales Europe) For some years now, Insurtech companies and start-ups have been disrupting the market with fresh ideas and new technology. “Digitization” is not an issue for them, as they are already there where many an established provider still has to go. Read more
DMEXCO floor plan – download the current floor plan for 2019 Sep 04, 2019 I Miriam Birkett (Head of Marketing DACH) Download the DMEXCO floor plan for 2019 now. Avenga provides you with the current DMEXCO hall plan as JPG as well as PDF. Read more
DMEXCO Cologne – the trade fair for digital marketing and e-commerce Sep 02, 2019 I Miriam Birkett (Head of Marketing DACH) DMEXCO in Cologne takes place every year in September. DMEXCO stands for “Digital Marketing Exposition & Conference”. With around 1,000 exhibitors, 550 speakers and over 40,000 visitors, it is one of the largest digital trade fairs worldwide. In this article you will find all important information about DMEXCO. Read more
Insurance: Bundled products for everyone? Aug 08, 2019 I Sascha Langfus (Insurance Expert & SVP Sales Europe) Many insurance companies offer their customers bundled products. This has advantages for both sides – however, insurers often find it difficult initially to break down their services for digital sales into individual modules. Sascha Langfus on customers, bundled products, and the pitfalls of technology. Read more
Test automation: End-2-end testing in agile software development Apr 05, 2019 I Markus Meyer (Head of Quality Assurance) Qualified software tests are more important nowadays than ever before. However, no longer at the end of the development phase, but continuously as agile testing throughout the project. Test automation can also support extensive end-2-end tests. Read more
