Technology Researcher Natalia Figas Natalia Figas is a contributor to The AdTech Book and researcher specializing in AdTech and MarTech systems. With a background in journalism, she investigates the technological, operational, and strategic dynamics shaping modern digital advertising. Latest posts from Natalia Figas Blog Post · January 29, 2025 The Main Challenges in Retail Media and How to Solve Them AdTech and MarTech Retail 123
Blog Post · January 29, 2025 The Main Challenges in Retail Media and How to Solve Them AdTech and MarTech Retail
