Discover our research, insights, and client successes to help you navigate change and accelerate value creation
Blog Post ·
October 1, 2025
What Is Retail Media & Retail Media Networks (RMNs)?
Blog Post ·
September 26, 2025
What Is a Meta-DSP and How Do You Build One?
Blog Post ·
January 29, 2026
What is Look-alike Modeling and How Does it Work?
Blog Post ·
January 29, 2026
What Exactly Is AdTech?
Blog Post ·
October 1, 2025
What’s the Difference Between AdTech and MarTech?
Blog Post ·
October 1, 2025
What Is a Supply-side Platform (SSP) and How Does It Work?
Blog Post ·
September 26, 2025
What Are the Benefits of in-game Advertising?
Blog Post ·
October 1, 2025
Identity in AdTech: Meet The Various Universal ID Solutions
Blog Post ·
January 29, 2026
What is Ad Verification and How Does It Work?
Blog Post ·
January 29, 2026