FutureLap Launches to Bring Standardised Talent Intelligence to Early-Stage Motorsport

Developed by More Than Equal with technology partner Avenga, the platform transforms official race data into structured performance insight across male and female driver categories

LONDON, March 24, 2026: >= More Than Equal today announces the launch of FutureLap, a new data platform designed to modernise how emerging motorsport talent is identified, compared and understood.

Developed in collaboration with global technology partner Avenga, FutureLap aggregates and standardises verified official race data from karting and junior single-seater championships, creating a unified framework for analysing driver performance across series, countries and competitive contexts. The platform includes performance data from both male and female drivers, reflecting the full competitive landscape of early-stage motorsport.

While elite motorsport increasingly relies on data and sophisticated analytics, early-stage competition has remained fragmented, with limited ability to compare results consistently across championships. FutureLap addresses this challenge by transforming verified race results into structured, comparable performance intelligence. The platform introduces weighted driver rankings and analytics dashboards designed to reveal progression patterns, performance consistency and competitive context beyond headline results.

Tom Stanton, CEO of More Than Equal, said: “Motorsport is defined by marginal gains and decisive early calls. Yet when it comes to emerging talent, the data landscape has remained fragmented. FutureLap brings structure and clarity to that environment. The platform reflects the full competitive field, incorporating both male and female driver data to create a more complete and objective picture of early-stage performance.

“We are not replacing expertise. We are strengthening it. By standardising official race data across championships, we are creating a clearer view of potential at the stages where careers are shaped.”

FutureLap relies exclusively on verified official race results. No self-uploaded data or user-generated submissions are included in its ranking algorithms or analytics systems. This approach ensures accuracy, consistency and integrity across the platform.

Clay Van Doren, CEO of Avenga, said: “In elite motorsport, millions are spent on data and analytics. But at the early stages, where careers are made or missed, the sport has been flying blind. Results are scattered across championships with no common framework to compare like with like. FutureLap changes that. We used AI to build a single, trusted view of emerging talent, grounded in verified race data rather than reputation or geography. This isn’t just better analytics; it’s the infrastructure the sport has been missing.”

For more information, visit www.futurelap.com.

ABOUT FUTURELAP

FutureLap is a talent intelligence platform designed to bring structure and clarity to the earliest stages of motorsport.

In a sport defined by marginal gains and decisive early calls, FutureLap transforms verified official race data into comparable, contextualised insight. By aggregating and standardising results across karting and junior single-seater championships, the platform enables consistent evaluation of driver performance across series, countries and competitive environments, covering both male and female competitors.

FutureLap does not rely on self-uploaded or user-generated data. Only verified official race results are included, ensuring accuracy, integrity and consistency across the system.

For more information, visit www.futurelap.com.

ABOUT MORE THAN EQUAL

>= More Than Equal is a global high-performance motorsport programme, with a mission to find and develop the first female Formula 1 World Champion.

Driven by data and evidence, the organisation pioneers ground-breaking research into female driver performance, examining the key factors that influence success in elite motorsport. More Than Equal identifies top female racing talent worldwide and delivers a bespoke Driver Development Programme, combining technical and tactical coaching, advanced physical preparation, and personal development to close the performance gap for girls and women in motorsport.

For more information, visit www.morethanequal.com.

For media inquiries, contact media@morethanequal.com.

ABOUT AVENGA

Avenga is an international consultancy and technology solutions partner creating unique solutions that solve complex business and societal challenges. With 6000+ specialists they operate globally and provide a full spectrum of services, including business and tech advisory, enterprise solutions, CX, UX and UI design, managed services, product development, and software development. Avenga serve a wide range of industries, from telco and satellite operators to banking, manufacturing, automotive, mobility, and healthcare – driving their AI-first transformation. Their AI capabilities are embedded across all offerings, enabling organizations to drive intelligent automation, accelerate decision-making, and deliver highly personalized user experiences. Avenga is a part of the technology pillar within the family owned KKCG Group.

For more information, visit avenga.com

For media inquiries, contact marina.domazetovska@avenga.com