Unique Platform for Data-driven Pharma Marketing

Unique Platform for Data-driven Pharma Marketing

Success Pharma
Success Pharma

Our client, one of the top global contract research organizations (CRO) who provide integrated information and technology-enabled services to pharmaceutical, biotechnology, device and diagnostics, and healthcare customers. Headquartered in the US, it operates in more than 100 countries offering Research and Development and Commercial and Integrated Development solutions. 


Our team developed a proven successful package of services covering the full lifecycle of project ideation, concept, implementation, roll-out and maintenance. This also contributed to the client’s successful and rapid extending of their customer portfolio.


  • Custom Solution Engineering

    We built a solution that connected sales, marketing, medical and other functions to help life sciences companies to transform to a new orchestrated commercial model. Our unique application helped the industry professionals make their work processes more efficient.

  • End-to-End Solution Consultancy and Implementation

    CRM Program and MCM Component development with Agile Team of Teams (80 FTE) under Scaled Agile Program Management.

Services Performed

  • UI & UX

    In order to provide a user-centred design, the team created a rigorous Proof of Concept (POC), analyzed and validated third-party services and proposed the architecture design.

  • Product Development

    Starting from ideation, through architecture design and up to the project release, our team built a unique solution utilizing agile methodology, data science, and full-stack software development including the Salesforce platform, mobile stack and data visualization tools.

  • Business Analysis

    Our Business Analysts fully implemented the required strategic approach with deep insights. They clearly defined the client’s ideas in technical terms, so that software engineers could build the product corresponding to the requirements.

  • Project Management

    Our SAFE certified project management office tailored and coordinated the process to release this unique sophisticated product. The team undertook every aspect of the project workflow from initial requirement gathering, up to planning on up to launch and support.

  • Quality Assurance

    Our QA team ensured that our client achieved the excellence of the product, by providing in-depth quality management and utilizing regular testing practices to maintain an uncompromised product quality.

  • Production Maintenance and New Features Development

    Our technical team was constantly assigned to continuous support, system enhancements, UI/UX improvements, new features development and new product implementation.

Success Pharma
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