Insurance brokers are critical of the opportunities of the digital age. However, personal contact with customers is still desired. An all-clear signal.
Content type: Article
For some years now, Insurtech companies have been disrupting the market with fresh ideas and new tech. “Digitalization” is not an issue for them, as they are already there where established providers still have to go.
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DMEXCO stands for “Digital Marketing Exposition & Conference”. With around 1,000 exhibitors, 550 speakers and over 40,000 visitors, it is one of the largest digital trade fairs worldwide.
Insurance companies offer their customers bundled products. This has advantages for both sides, however, insurers often find it difficult initially to break down their services for digital sales into individual modules.
Qualified software tests are more important nowadays than ever before. However, no longer at the end of the development phase, but continuously as agile testing throughout the project. We explain further.
Customers are more than willing to use digital insurance products, this is especially true for the younger target group. We showcase how to utilize the enormous potential in digital insurance marketing and sales.
With the October 2018 Salesforce Marketing сloud Release, it’s getting more comfortable for marketers to use data across their business to collaborate and bring more value to the customer experience.
The basis for any successful sales is a good relationship with the customer. Every patient wants to be cared for individually and the digital world offers many possibilities for this.